Selena Cuffe is the President and CEO of Heritage Link Brands. She presides over the company's strategic and operational direction. With two decades of general management experience, she has served in key roles for United Airlines, Procter & Gamble, and the Council on International Educational Exchange (CIEE), overseeing initiatives for over 20 countries.
Cuffe is a graduate of Stanford University and holds an MBA with honors, from Harvard University. She is certified, with merit, by UK-based Wine and Spirits Educational Trust, (WSET). Selena serves on the advisory council for Stanford University's Bing Overseas Studies Program, the Harvard Business School FIELD course, the board of T-Mart (Nigeria), and is Vice President Emeritus of the Harvard Business School Alumni Board.